DRIVE WITH TOMMY HILFIGER

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After we had the opportunity to watch live Tommy Hilfiger’s show during Milan Fashion Week,we took a closer look at Gigi Hadid, gathered a lot of impressionsand we selected the best designs of the collection for you. We saw the men’s and women’s HILFIGER collections, together with the fourth capsule collection TommyXGigi. TOMMYNOW continues to grow as a hub of ideas and innovations that make use of new technologies. This season, the Behind the Drive experience during TOMMYNOW, created with parallax special effects, added a new point of view for the spectator. We were literally transferred to the world of TOMMYNOW!

The collection in collaboration with Hadid and company really seems like trying on the outfits that the drivers and mechanics of Mercedes-AMG wear. A bold combination between red, white, blue and black, plenty of leather trousers, driver jackets and prints resembling the Formula 1 flags. And for those of you who have put some effort in the gym this season, there are the crop tops and sweatshirts, underwear on display and everything sexy that you could imagine. Apart from the spirit of high speed and high adrenalin, we also witnessed a lot of khaki, “bad-girl-gone-good” outfits and some of the iconic Hilfiger designs, reimagined. It was not a surprise that the show was opened and closed namely by Gigi, who is the new inspiration of the brand. We love it this way!











Backstage details…








Text: Fashion Inside

Photos: Tommy Hilfiger

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